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Why Apple Needs Beats (even at $3bln)

Consumer Tech Wearables Reports, Briefs & More
Is there really a tech bubble? If Facebook’s acquisition of WhatsApp for $19 billion didn’t settle it for you, then Apple’s decision to buy Beats […]
Why Apple Needs Beats (even at $3bln)

Is there really a tech bubble?

If Facebook’s acquisition of WhatsApp for $19 billion didn’t settle it for you, then Apple’s decision to buy Beats audio for $3 billion should do the trick.

Fact is, Apple needed to buy Beats. Even if it meant shelling out $3 billion to do it. Check out my video to find out why. And what might lie ahead.

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