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FeibusTech: market insight & analysis. Influencer, analyst in IoT, digital health/fitness, wearables, connected car, smart home, privacy/security. Columnist for Tech section of USA TODAY and Fortune.

FeibusTech is brought to you by TechKnowledge Strategies, which has been providing clear, critical and independent insight to technology buyers and suppliers for more than a decade.  TechKnowledge offers a mix of business acumen with a discerning grasp of technology and a savvy honed by years of hands-on experience. If you have questions, TechKnowledge has answers.

FeibusTech Blog

iPad Pro: Too Little Too Late for Big Business

Mike Feibus

Apple, a company forever relegated to the fringe of big business, holds onto the misguided belief that it can forge into the core of business computing with a new tablet, and supplant hundreds of millions of aging PCs in the process.

It's can't. Like Apple, tablets were never able to break into the heart of enterprise computing. And the iPad Pro brings too little too late to change that. If the iPad Pro is going to replace any business computers at all, it will be Apple’s own MacBooks deployed in traditional Apple beachheads like content creation and point-of-sale applications in retail settings.

Read my entire column in the Tech section of USA Today HERE.