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FeibusTech: market insight & analysis. Influencer, analyst in IoT, digital health/fitness, wearables, connected car, smart home, privacy/security. Columnist for Tech section of USA TODAY and Fortune.

FeibusTech is brought to you by TechKnowledge Strategies, which has been providing clear, critical and independent insight to technology buyers and suppliers for more than a decade.  TechKnowledge offers a mix of business acumen with a discerning grasp of technology and a savvy honed by years of hands-on experience. If you have questions, TechKnowledge has answers.

FeibusTech Blog

Hearables: Wearables Never Sounded Better

Mike Feibus

As the wearables market begins to slow, many manufacturers are looking beyond the wrist. They are training their eyes on your ears, which they see as the site for the next big growth area in this $10 billion market.

These new products, dubbed “hearables,” add sensors and smarts to wireless headphones and earbuds. That means they can do much of what their wrist-worn brethren can, like monitor heartrate and count steps. And because of their northern exposure, they have some distinct advantages as well.

FeibusTech forecasts that hearables shipments will overtake smartwatches and wrist-worn fitness trackers by 2020. For more on that, see my LinkedIn column HERE.

Also: I've been evaluating three smart headsets. Read all about them in my latest column in the Tech section of USA TODAY.