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FeibusTech: market insight & analysis. Influencer, analyst in IoT, digital health/fitness, wearables, connected car, smart home, privacy/security. Columnist for Tech section of USA TODAY and Fortune.

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FeibusTech Blog

Can Blue Stop PC Users From Seeing Red?

Mike Feibus

After more than a month of silently watching the blogosphere dissect early builds of Window Blue that were leaked on the internet, Microsoft this week has confirmed that Blue, the code name for Microsoft's follow-on to Windows 8, does in fact exist.

As of yet, Microsoft hasn't acknowledged any of the details that bloggers have uncovered. Representatives say only that Windows Blue is a response to what  their customers have had to say about Windows 8. Hopefully, they have been listening, because an awful lot is riding on Windows Blue.

With all the hype and glitz surrounding smartphones and tablets, it's easy to lose sight of how critical a role the PC still plays in many of our lives. No, it's not the same role it played last year, or the year before. But for many of us -- certainly for most of us in IT -- a Windows PC is still a go-to device in our quiver of electronics tools. And because of the pace of change in the enterprise segment, Windows is guaranteed to play a central role for several more years at least.

In that sense, Microsoft isn't just gambling its own fortunes. It's messing with how many of us get things done every day.

That's why the anger over Windows 8 has been so palpable, and why fixing it has become so important. Forcing us to take longer, more circuitous routes to what we do every day feels like starting breakfast one morning only to find that your roommate has rearranged the kitchen. The more you reach for a fork in what's become the towel drawer, the angrier you get.

Can Windows Blue really stop PC users from seeing red? Read the entire column HERE.